The CHEER Lab was started by a curious mom who cared about the impact media was having on her children. Years later, that curious mom Nancy Jennings, has taken initiative to find ways to ehance children’s media for more kids than just her own. the lab explores how children engage with digital content and how that engagement shapes learning, behavior, and emotional well-being. By combining innovative research with practical applications, the CHEER Lab aims to provide valuable insights for parents, educators, and researchers alike. Through accessible resources, collaborative projects, and ongoing studies, the lab works to bridge the gap between research and real-world impact, empowering families and communities to make informed decisions about children’s media use.